Every number here names its source. None of it can be checked from outside.

So each one says where it came from, what window it covers, and what it does not prove. Then judge us on something you can check.

Every figure on this page names the system it came from and the window it covers. None of it can be verified from outside, because no client is ever named. The one thing here you can test is what we would do with your own product.

Show me what you would doHow to check it →
Two ways to judge usNDA
You cannot check the numbersNo client is named, so nothing below can be confirmed from outside. We are not going to pretend otherwise or invent a way around it.
You can check the thinkingSend a link to your product. In three days you get a teardown of what brings you customers and what we would build first. Free, and yours either way.
The numbers below are the record. The teardown is the test.

A number without a name is worth whatever you decide it is worth.

We will not name a client, ever. That means the numbers on this page are ours to state and yours to doubt.

Why we will not

Consumer categories are small. A logo on this page tells a competitor exactly who is building what, and roughly how. That protection is theirs, and it would be yours.

What it costs us

The easiest sale in this industry is a wall of logos. We gave that up, which is why this page has to work harder than a competitor's does.

What to do about it

Stop weighing our numbers and make us produce one for you. Send a link, read the teardown, and judge the judgment rather than the receipts.

Every figure below names where it came from and when. That is as far as we can take it.Sourcing a number is not the same as proving it, and we are not going to blur the difference.
Judge us on your own product →
Our own venture, our own money

One product, two engines. We paid for the one that failed.

A dating app we built and own, so there is no client to protect and no number to round off. Same product, same window, two ways of trying to grow it.

The organic engine10,000

A ten thousand person waitlist in five months, plus 18,000 Instagram and 12,000 TikTok followers. Built on roughly three to five thousand euros of production, with no paid media at all.

The paid attempt0

Roughly four thousand euros of produced and paid UGC, on the same product in the same window, converted zero users. We spent that money and got nothing back for it.

We tell you about the four thousand because it is the half of this story that makes the other half worth believing.

The record, and the ceiling on each number.

Source and window on every line
14+ monthsaverage client retentionOur own contracts
2023 to now

Average length of engagement across clients held since 2023 and 2024, on month to month terms.

50M+organic viewsYouTube, TikTok and Instagram dashboards
5 months, 2025

One consumer gaming company, Series A, across a five month engagement. No paid media behind any of it.

What it does not prove: This is reach, not revenue. It is what the engine produced. What the company banked is theirs to know.

17.9K / 5.7K / 3.2Ksubscribers and followers gainedPlatform analytics, per channel
5 months, 2025

YouTube, Instagram and TikTok, same engagement, same five months. The YouTube channel crossed monetisation inside the window.

up to 10xbranded search, and roughly 2x held afterSearch query data
During, and after the engagement ended

Search demand for the company's own name during the engagement, and where it settled once we stopped working on it.

What it does not prove: The durable half is the 2x, not the 10x. A spike while we are running it is easy. What holds after is the only part worth anything.

35%average reduction in what a customer costsClient-side numbers, reviewed with them
Portfolio average

Averaged across portfolio engagements. The best case is in there, and so is the worst.

What it does not prove: An average hides its range. Some engagements moved a lot more and some moved a lot less, and this number tells you nothing about which one you would be.

950M+lifetime organic viewsPlatform dashboards
2023 to 2025

Roughly 100M in 2023, 350M in 2024 and 500M in 2025, added up across every account on the operator record.

What it does not prove: A career total across many companies. It says the work has been done at volume. It says nothing about what your company will see.

File · NDAEvery figure here traces to one internal ledger. If a number is not in it, we do not publish the number.

Three things we will not let you assume.

You would work these out by month two anyway. Better you have them now, while it still costs nobody anything.

No Series B reference case.

We do not hold a stage-matched Series B engagement with cost-per-customer data and post-engagement numbers. If that is the proof you need, we cannot give it to you today, and we would rather say it than let you infer depth from a page of Series A work.

Paid, faceless brands and creators are not separately evidenced.

The engine runs across all of them, and the receipts above are organic and founder-led. We are not going to hand you organic numbers as though they proved a paid or an influencer track record.

No client names. Not now, not after you sign.

It is the same protection you would be getting. Consumer categories are small, and a logo on this page tells a competitor who is building what.

The clients are anonymous. I am not.

One name answers for every number above. Findable, reachable, and wrong in public if any of them are wrong, with no agency to hide behind and no account manager to pass you to. A team runs the work. The accountability does not get shared out.

Don Mateo BlazekaOperator, Underboss Media
On this pageClient namesThe numbersDisclosedThe gapsDisclosedWho is accountableNamed

Stop reading ours. Get yours.

The fastest way to judge us is on your own product.

Show me what you would do

It takes two minutes to send and there is nothing to prepare. Three days later the teardown is yours, whether we end up working together or not.