Growth stalled a quarter ago. You haven't admitted it yet.
Your CMO sees it too. They already have the plan to fix it. What they don't have is the hands to build it fast enough. We're the team that sits under them and ships.
When your growth runs on zero ad spend, you don't want competitors knowing how.
What got you to Series B isn't what gets you to Series C.
Founder-led sales broke.
Founders, referrals, warm intros got you to $5M. That motion has a ceiling, and you're near it.
Paid CAC is climbing past sustainable.
Same channels, higher cost, worse attribution. Series C investors underwrite blended CAC trend, not gross volume.
Your content isn't an engine.
A blog with 20 posts a quarter isn't infrastructure. Competitors with dedicated teams are opening a gap another agency won't close.
Building it internally takes 3-5 hires and $700K+/year.
By the time they're hired, ramped, and shipping, you're three quarters further down the runway. Your Series C timeline won't wait.
The results are the resume.
The client behind this result asked us never to name them. We never will.
VC-backed, competitive market. Same stage as you.
Mailly.io (our own B2B SaaS): 42% of demos from organic. 0 to 4,200 sessions in 8 months. $0 paid. Same methodology we run for you.
Your CMO directs. We build.
Your marketing leadership owns the strategy. We're the team that actually builds it.
CMO vacancy?
Fractional CMO keeps the engine running and the board informed. 90-120 days.
Organic stalled?
We figure out what broke and rebuild it. Your VP stays. We add the muscle.
Need execution?
Your CMO has the plan. We deploy it in weeks, not quarters.
Organic content engine at scale
SEO, thought leadership, LinkedIn, account-based content. Live in weeks.
Paid-to-organic transition
We don't kill paid. We make you less dependent on it.
Category ownership
Find the gaps competitors missed and build authority there first.
Board-ready reporting
CAC trajectory, organic attribution, pipeline velocity. Your cadence, your format.
Diagnostic to deployment. Three weeks.
Diagnostic
Weeks 1 to 2We audit your growth engine, team gaps, and competitive positioning.
Output: Board-ready growth brief aligned to your strategy.Build
Weeks 3 to 6We embed under your CMO. Content goes live, distribution activates, attribution gets installed.
Output: Live content, active distribution, real-time dashboards.Scale
Weeks 7 to 12+Weekly sprints, monthly board updates. When you're ready, we hand over the playbook.
Output: CAC going down, pipeline going up.Questions we get from Series B founders.
Our output is numbers, not documents. We live in your CMO's Slack. If the line doesn't move, we own it. No status decks.
No. We report to your CMO. They own strategy, we own build. Same standups, same metrics, same board deck.
Most Series B engagements start with a stall. We find what broke. Usually distribution, not content. Your existing work gets rebuilt, not thrown out.
Not right away. Organic pulls blended CAC down over 6-9 months. Paid stays for what it's doing well.
Paid doesn't compound. Content and search authority do. One NDA client got 900% branded search growth on $0 ad spend.
90 days to start, month-to-month after. If we can't move the line by week 8, we tell you before you have to ask.
Series C doesn't get underwritten on the motion that raised Series B.
The companies that win this stage are building the next motion right now, under their CMO. 35% CAC reduction. 900% branded search growth. One NDA client, same stage you're at.
Nobody will know we talked. That's how this works.
